Tuia ki runga

Tuia ki raro

Tuia ki waho

Tuia ki roto

Tuia i te here tangata.

Ka rongo te ao

Ka rongo te pō

Ka tihei wā mauri ora


Based in Whangārei-te-rerenga-parāoa the Aroora team are a branch of the national leisure management company CLM.

The Aroora framework was, created after a visit from a Ruru, affirmed by a visit from a Kāhu, and realised initially at the Whangārei Aquatic Centre in 2015 (ask our kaimahi about this if your ever on wānanga with us).

Aligned with CLM’s vision to be leaders in the leisure and recreation industry, the Aroora kaupapa gives space for Māori to define, express, shape, and pursue our own concepts of leisure and recreation in a distinctly Māori fashion, normalising our world views of atuatanga, manaakitanga, and rangatiratanga.

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All of our mahi is informed by the Aroora framework. We endeavour to support and create experiences and spaces where tangata can connect to atua, to taiao, and to each other strengthening ones understanding and appreciation of collective and individual oranga.

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Drawing from mātauranga Māori practise and principles, Aroora is a bicultural well-being philosophy that is applicable to people of all backgrounds.

Aroora is the framework which we use to inform our management practise and the model we use in the kaupapa Māori programmes we deliver.

The word Aroora can be broken into two kupu (words) Aro, meaning to turn towards, focus on, or concentrate on, and Ora, meaning health, life, well being.

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Aroora and tikanga

Tikanga are guiding principles. Aroora has seven tikanga which allow us to express rangatiratanga and manaakitanga, key elements of the Aroora philosophy.

  • Whakapapa
  • Pono
  • Aroha
  • Mana
  • Tika
  • Āio
  • Ānāianei te wā

Aroora and ira tangata

Aroora encourages people to be conscious of 5 elements of the ira tangata (human element) which affect a persons ora.

  • Hinengaro
  • Tinana
  • Wairua
  • Whānau
  • Mauri ora

Aroora and whāinga

There are 3 Aro in Aroora. The Aro remind us of what’s important in life and talk to direction, purpose, and relationship.

  • Arotahi
  • Aronga
  • Arorangi

Aroora and ngā hōtaka

In 2021 we are delivering two programmes for rangatahi in Whangārei, Tenei tōku whare supported by Te Puni Kōkiri, and Tāhuna tau atu supported by Foundation North.

We are also delivering our Māori leadership programme Kāhu kōrako, again supported by Te Puni Kōkiri, which we ran for the first time in 2020.

Keep up to date here:



We offer Aroora experiences for groups in Whangārei and Te Tai Tokerau. These experiences can be tailored to meet your group’s needs and can be moana based, using kōpapa (stand up paddleboards) or waka, or maunga and ngahere based.

Usually these will include; kōrero around the Aroora framework, cultural narratives and pūrākau specific to the location, exposure to taonga pūoro and rongoā Māori, kai, moderate exercise, and good fun.

Packages are tailored on request but some our more popular experiences are:

• Hoe Kōpapa down the Hatea river
• Hoe Waka over to Motu Matakohe
• Hikoi up Te Whara/Manaia


Organisations that we are lucky enough to have supporting our mahi. Ngā mihi nui kia koutou.

Community Leisure Management

Community Leisure Management

Whangarei Aquatic Centre

Whangarei Aquatic Centre

Te Puni Kōkiri

Te Puni Kōkiri

Foundation North

Foundation North



Tai Paddles

Tai Paddles





Ngā pātai ki Aroora?